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Fujifilm X-T100 Review

The Fujifilm X-T100 is the latest mirrorless camera to hit the streets, combining the image quality of the entry-level X-A series cameras with the features and styling of the more premium X-T models, at a price that won't break the bank. Does it hit the right balance between those two ranges? Find out now by reading our detailed Fujifilm X-T100 review...

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Apply for TechCrunch Include Office Hours with August Capital

TechCrunch is partnering with August Capital for  Include Office Hours  on July 27. From 3:30-5:00 pm (before the Summer Party ), founders will have the opportunity to get key insight and feedback from Villi Iltchev, Lisa Marrone and Abie Katz. Founders can apply here . Founded in 2014, the TechCrunch Include program  works to leverage the broad network and resources for opportunities for underserved and underrepresented founders in tech. The Include Office Hours program is one such program. Over the course of the year, TechCrunch partners with a VC firm to host private one-on-one meetings between founder and investor. Founders will have 20 minutes to ask for valuable guidance, as well as product and business advice. Founders from diverse backgrounds are encouraged to apply. Underrepresented and underserved founders include, but are not limited to veteran, female, Latino/a, Black, LGBTQ and handicapable founders. The July Include Office Hours will be hosted by August Capital on July 27 from 3:30-5:00 pm PT. August Capital is a venture fund based in Menlo Park, Calif., primarily investing in early-stage startups. Apply here . Meet the participating investors: Villi Iltchev , Partner Villi Iltchev joined August Capital in 2016. Prior to joining, he was a member of the leadership teams at Box and LifeLock, where he was responsible for driving strategy and inorganic initiatives, including acquisitions and investments. Previously, Villi was vice president at Salesforce, where he led the strategy and acquisitions team and executed numerous talent, growth and strategic acquisitions.

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What Amazon lost (and made) on Amazon Prime Day

Amazon Prime Day is over, and what a ride it was this year. Widespread technical glitches in the first hours of Amazon’s massive annual Prime Day promotion cost the e-commerce giant an estimated $1.2 million a minute, according to One Click Retail founder Spencer Millerberg. The total loss is difficult to nail down, in part because the exact span of the outage varied. But the data analytics firm says the outage, which included a broken landing page and links that sent potential customers to an error page, appeared to be concentrated on the East and West coasts of the U.S. for about 75 minutes. That puts Amazon’s loss in sales at about $90 million, an estimate One Click Retail based on 1P sales from 2017. Another estimate from discount site Lovethesales.com put Amazon’s loss at more than $99 million, Bloomberg reported . And yet, Amazon contends that these  massive  glitches  didn’t dampen the day . pic.twitter.com/W4pwEHCO4F — Amazon.com (@amazon) July 16, 2018 Amazon doesn’t disclose Prime Day sales figures. But the company  issued statements Tuesday and Wednesday with glowing Prime Day sales stats. Here’s one nugget:  Prime Day sales in the U.S.

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Amazon’s Prime Day again became the biggest sales day in its history

Prime Day has once again broken records. Despite serious glitches at its start, Amazon announced this morning that Prime Day 2018 grew to become the biggest shopping event in its history, beating out Cyber Monday, Black Friday, and the previous Prime Day 2017. Of course, this year’s Prime Day was longer – a full 36-hours, in fact. And while Amazon did make its comparisons to other sales holidays over the same period of time, it’s not quite the same thing to compare a shorter sale to a longer one. ( Last year’s Prime Day was 30 hours, for example.) Still, it’s a remarkable showing on Amazon’s part. So much so that Amazon has taken the unusual step of actually providing some numbers around how much people bought. Though it still declines to talk sales dollars, as per usual, it did say that Prime members worldwide purchased over 100 million products, with small and medium-sized businesses on Amazon “far exceeding” $1 billion in sales this year. It was unclear, however, if Amazon was counting sales at Whole Foods – which did participate in Prime Day for the first time – when calculating this 100 million products sold figure, or its “best day ever” statements. We asked the company to clarify this, and confirmed that Whole Foods sales were  not being included in those calculations. That said, Amazon says that Prime members “saved millions” at Whole Foods during Prime Day, where the top buy was organic strawberries. Prime Day 2018 was also the biggest event ever for Amazon devices, the retailer noted. This can be, in part, chalked up to the fact that Amazon put its devices on sale 12 hours before Prime Day even began, which allowed people more time to buy them at the reduced prices. Its best-sellers worldwide included the Fire TV Stick with Alexa Voice Remote and the Echo Dot

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Netflix experiments with promoting its shows on the login screen

Netflix is testing a new way to promote its original shows – right on the login screen. A company spokesperson confirmed the streaming service is currently experimenting with a different login screen experience which replaces the black background behind users’ names and profile thumbnails with full-screen photos promoting a Netflix Original series or special, like “BoJack Horseman,” “Orange is the New Black,” “Dark,” “My Next Guest…”, “13 Reasons Why,” and several others. We first noticed the change on a TV connected to a Roku media player and on a Fire TV, but Netflix says the test is running “for TV,” which means those on other TV platforms may see the promoted shows as well. (Our Roku TV, however, had the same black background on the login screen, we should note.) The promoted shows aren’t necessarily those Netflix thinks you’d like – it’s just a rotating selection of popular originals. Every time you return to the Netflix login screen, it will have refreshed the photo that’s displayed. After cycling in and out of the Netflix app several times on our TV, we found the image selection to be fairly random – sometimes the promoted show would repeat a couple of times before a new show hopped in to take its place. Netflix will likely decide whether or not to move forward with the change to the login screen based on how well this new promotional effort works to actually increases viewership of its originals. While it makes sense to better utilize this space, I’m not sold on having ads for adult-oriented shows appearing on the same login screen that’s used by a child. The ads themselves (so far) have not been inappropriate, but it doesn’t seem like a good fit for multi-person households and families. For example, I now have to explain to a school-ager why they can’t watch that funny-looking cartoon, “BoJack Horseman.” Meanwhile, when I was logging in to watch more grown-up fare, I saw an ad for the new “Trolls” kids’ show. Uh, okay.  That said, this is still a much less intrusive way to advertise Netflix shows, compared with putting promos at the beginning of a show, like HBO does.

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‘Ant-Man and the Wasp’ director Peyton Reed on following ‘Infinity War’

If you watch Ant-Man and the Wasp hoping for clues to the aftermath of Avengers: Infinity War , you’ll probably be disappointed: Although the just-released film coming out a few months after Infinity War , Ant-Man and the Wasp  actually takes place earlier, and it’s focused almost entirely on the personal struggles of its heroes. In fact, after Infinity War , there was at least one article wondering, “ How the hell are we supposed to care about Ant-Man and the Wasp now? ” In other words, after you’ve watched armies of Marvel heroes battling for the fate of the universe, how can you care about an adventure that takes place earlier, with a mere two superheroes? Peyton Reed, director of both Ant-Man films, told me he wasn’t worried about the stakes feeling too low. There’s some precendent, after all, with Ant-Man came out a few months after Avengers: Age of Ultron . “That really is part of the Ant-Man movies — the stakes are really high … they’re just personal stakes,” Reed said. “You know it’s not a gigantic, genocidal villain like Infinity War . On that level, we don’t want to top Thanos.” Instead, Reed said these films have “very different storytelling ambitions,” and in fact his hope is that they have “the most personal tone” of the Marvel films. At the same time, it’s also a sequel, and the 20th (!) film in the Marvel Cinematic Universe. Asked how he approaches the audience when you’re this deep into a mega-franchise, Reed said, “I really just use myself the moviegoer, as a litmus test in terms of what they have and haven’t seen. At Marvel, no one wants to repeat themselves, no one wants to bore an audience.” One of the big changes from the first Ant-Man is right there in the title: Hope van Dyne (played by Evangeline Lilly) is no longer just assisting her father Hank Pym (Michael Douglas). Instead, she’s putting on her own costume, fighting crime directly and searching for her long-lost mother Janet (Michelle Pfeiffer). In many ways, Hope proves to be a more competent superhero than Scott Lang (Paul Rudd), who took on the mantle of Ant-Man in the previous film

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A bigger Amazon Prime Day 2018 arrives July 16 with more deals, devices and longer hours

Amazon’s Prime Day, the company’s annual sales event that’s now its biggest , will be held this year on July 16, starting at 12 PM PT/3 PM ET, the retailer announced today. One big change this time around is the event’s length — last year, Prime Day ran 30 hours, but this year’s event will run for 36 hours. In addition to being the longest Prime Day to date, the event will also expand to new markets this year, says Amazon. Australia, Singapore, Netherlands and Luxembourg will join the other countries hosting Prime Day this year, which includes the U.S., U.K., Spain, Mexico, Japan, India, Italy, Germany, France, China, Canada, Belgium and Austria. As in previous years, Amazon is touting deals across product categories, like TVs, smart home, kitchen, grocery, toys, fashion, furniture, appliances, back-to-school supplies and everyday essentials. Of course, Amazon will again mark down its own devices for Prime Day, and it’s teasing some of its deals in advance. The retailer says it will offer “double the deals” on Amazon devices, including the lowest prices to date on Echo, Fire TV and Fire tablets. The expanded number of deals comes from Amazon now owning more hardware brands. For example, it acquired the smart doorbell maker Ring earlier this year, and the smart camera and doorbell startup  Blink  back in December. Today, it’s selling a suite of home security products that includes these brands and others, like its own Echo Dot and Amazon Cloud Cam. These could be the “home security devices” that will be newly on sale this year during Prime Day, alongside the Echo Show. Also new this year is Amazon bringing Prime Day to Whole Foods. Prime members shopping in-store can take an additional 10 percent off hundreds of sales items and will receive other deep discounts on popular products, Amazon says. Plus Prime Rewards Visa card members will receive double the rewards — 10 percent back — July 14 through 17 when shopping Whole Foods. In addition to the usual slate of deals, some brands are unveiling new products, new content or special edition products for Prime Day 2018

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