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Tag Archives: stories

CTRL+T podcast: That time we talked about Apple, Kanye West and slavery

Welcome back to CTRL+T, the TechCrunch podcast where Megan Rose Dickey and I talk about the stories we want to talk about and figure out what they mean in relation to life. This week is Apple’s big developer conference, creatively called Worldwide Developers Conference (or WWDC), and TechCrunch was there . Each year the company showcases the things developers will be able to do in upcoming versions of Apple’s various operating systems (iOS, macOS, tvOS and watchOS). While there were a bunch of features that didn’t really elicit much excitement from either of us, there was one in particular that we are quite looking forward to: Memoji. We talk about it all and what messaging in general means out there in that big bad world of ours. Also this week, Kanye West made his latest album , ye , available on platforms other than Tidal, which is a departure from what he did for the release of his 2016 release,  Pablo . We talked about that for a second. Because these days you can’t have a conversation about the rapper without getting into his recent comments about American slavery having been a choice. So we did that. Click play on the little player below or, better yet, subscribe on  Apple Podcasts ,  Stitcher ,  Overcast ,  CastBox  or whatever other podcast platform you can find.

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Airbnb quietly launches its own Stories for users to build video montages of their travels

The stories format has been one of the most sticky features of social apps like Snapchat and Instagram, letting users stitch together video, photo and text overlays to convey moods and experiences to friends and followers; even Google has incorporated stories into its services. Now Airbnb is becoming the latest adopter of the format: the travel and accommodations startup has quietly launched a new feature called Travel Stories, a way for guests to create video sequences of their Airbnb experiences to post on the site. The company has sent out invitations for a beta of the service to a pool of users (pictured below, sent to us by reader Matteo Gamba, who runs an Airbnb blog ). A FAQ page about the new format says that for now Story making is only available on the latest version of its iPhone app, under the Travel Stories tab of your profile. Video clips are limited to 10 seconds each and are taken from your camera roll and can be edited in the Airbnb app. You can then look at the Stories either directly on Airbnb’s site, or through the Travel Stories tab in the app. In both cases, these are similar to extended travelog slideshows, and they appear to automatically link up to places featured in the Stories, along with related accommodations. Here’s one about a trip to Cuba. I’ve reached out to Airbnb to see if I can get more information about this. One big question I have is how and if Airbnb will vet what people post as stories. If the content is NSFW, or if it’s extremely insulting about a home a person has stayed in, for example, will that still get posted? Also, will users be able to import and export stories to other platforms? Stories can serve a couple of purposes for Airbnb when they are rolled out more widely. They could become another way of creating more engaged feedback from visitors of a particular destination or experience or property, and this in turn could be another way of getting subsequent users to also book the same experiences, and even refer to the site while on those trips for tips.

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Facebook Stories Will Now Start Displaying Ads – Ubergizmo

Ubergizmo Facebook Stories Will Now Start Displaying Ads Ubergizmo One of the more successfully borrowed features from Snapchat by Instagram is Stories. The feature has proven to be a huge hit amongst Instagram users, so much so that Facebook decided that it should be brought over to Facebook and WhatsApp as well. Facebook adds Voice Posts, Stories archive, and new cloud storage features The Verge all 85 news articles »

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Get ready for ads in Facebook Stories

While Facebook's version of Stories have taken a while to gain traction, the format isn't going anywhere soon. Apparently, Facebook has enough users (some 150 million daily active users) now to start testing ads within Stories, according to TechCrunc...

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Instagram now lets you share posts in Stories

Instagram has spent months testing the ability to share posts as Stories, and now it's finally here. An update to the Android app (iOS will get it in the "coming days") lets you turn public posts from your social feed into stickers, with a tap bring...

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Snapchat hosts first Creators Summit after years of neglect

Social media stars have always been treated like nobodies instead of VIPs on Snapchat. Despite pioneering the Stories and creative tools they love, the lack of support saw many drift to YouTube’s ad dollars and Instagram’s bigger audience. Now Snap CEO Evan Spiegel is finally stepping up to win back their favor and their content. Last night, Spiegel joined 13 top Snapchat stars, ranging from the U.S. to as far as Lebanon, for dinner at the company’s first Creators Summit in LA. Flanked by a dozen Snap execs and product managers, Spiegel tried to impress upon the assembled artists, comedians and storytellers that the company is turning over a new leaf in how it will treat them. Today the creators sat with Snap VP of Content Nick Bell to give the company an unfiltered understanding of the tools they need and give input on Snapchat’s product roadmap. “The goal of our first creator summit was to listen and learn from them about how we can continue to strengthen opportunities for them on Snapchat — and continue to empower our community to express themselves and have fun together,” Bell told TechCrunch. “We are grateful to each of them for coming to the table with candid feedback and are excited about the possibilities ahead.” Snapchat confirms to TechCrunch it plans to hold more of these Creator Summits. Mike Metzler, one of the popular Snappers in attendance, told us, “It’s been refreshing. Snap seems very genuinely interested in listening to what we have to say, and committed to making this an important initiative.” But another questioned whether Snapchat was actually going to make changes or was just playing nice. Creators cast aside A week after Snapchat launched Stories in 2013, I asked “ Who will be the first Snapchat Stories celebrity

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Stories are about to surpass feed sharing. Now what?

We’re at the cusp of the visual communication era. Stories creation and consumption is up 842 percent since early 2016, according to consulting firm Block Party. Nearly a billion accounts across Snapchat, Instagram, WhatsApp, Facebook, and Messenger now create and watch these vertical, ephemeral slideshows. And yesterday, Facebook chief product officer Chris Cox showed a chart detailing how “the Stories format is on a path to surpass feeds as the primary way people share things with their friends sometime next year.” The repercussions of this medium shift are vast. Users now consider how every moment could be glorified and added to the narrative of their day. Social media platforms are steamrolling their old designs to highlight the camera and people’s Stories. And advertisers must rethink their message not as a headline, body text, and link, but as a background, overlays, and a feeling that lingers even if viewers don’t click through. WhatsApp’s Stories now have over 450 million daily users . Instagram’s have over 300 million . Facebook Messenger’s had  70 million  in September. And Snapchat as a whole just reached 191 million, about 150 million of which use Stories according to Block Party . With 970 million accounts, it’s the format of the future. Block Party calculates that Stories grew 15X faster than feeds from Q2 2016 to Q3 2017

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Facebook wants to fix the ‘Happy Birthday’ spam problem by using Stories

Have you ever turned off Facebook’s notifications or even deleted the app entirely on your birthday, simply to avoid the non-stop barrage of alerts that someone had posted “Happy Birthday!” to your timeline? A fix may be in the works, as it turns out. An update to how Facebook will handle birthday notifications was given a brief mention during today’s keynote address at the company’s F8 developer conference, hinting at a new birthday feature yet to come. The feature wasn’t one of Facebook’s demos, and the company is declining to share more details about its launch at this time. However, the general idea is that Facebook could leverage the Stories format to create “birthday packages” that are sent once to users at the end of the day, instead of having users post messages to the friends’ timelines. This was mentioned briefly alongside other ideas for how Stories will be expanded — like the upcoming launch of collaborative Stories, and a Stories option that allows video clipping, for example. “And then birthdays,” added Facebook Chief Product Officer Chris Cox in his keynote address. “Instead of all of us writing on your wall to wish you a ‘happy birthday,’ how about we pull together, over the course of the day, a photo and video reel, which you then receive as a package at the end, saying, ‘happy birthday.'” It’s unclear when this feature will actually arrive, but we understand Facebook isn’t commenting publicly because the product team is still working on what this new “happy birthday” feature will look like. It’s not likely to prevent anyone from writing on a friend’s timeline, we’d imagine — but it could be a change to how Facebook prompts you to remember your friend’s or family member’s birthday. (Today, Facebook prompts you to post to their timeline, but that could be tweaked to encourage users to leave messages via Stories instead.) This isn’t the first time Facebook has attempted to fix the age-old Happy Birthday spam problem. It has also done things like group birthday posts together, and it has consistently tried to get people to use video with things like Birthday Cam in 2016 ,  and later  personalized but automated video messages.  It has also attempted to bundle birthday greetings into recap videos , which is the experience that sounds most similar to what Facebook is now teasing with this Happy Birthday Stories feature. Perhaps the recap video will make a comeback, but be presented not within your News Feed or Timeline, but as a personalized Story built for you. Of course, if you really don’t like the birthday spam, you could just remove your birthday information from your Facebook profile ahead of the actual day.

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Snapchat scrambles to fix failed redesign, moves Stories to Discover

Snapchat’s redesign was a disaster. It cratered ad views and revenue and led Snapchat’s user count to actually shrink in March. That’s why CEO Evan Spiegel just announced a big reversal of the redesign’s worst part: We learned that combining watching Stories and communicating with friends into the same place made it harder to optimize for both competing behaviors. We are currently rolling out an update to address this by sorting communication by recency and moving Stories from friends to the right side of the application, while maintaining the structural changes we have made around separating friends from creators and sorting friends’ Stories by relationships. Spiegel relayed that user behavior on iOS is starting to stabilize, but “performance regressions” on Android related to the redesign have contributed to the app’s overall growth troubles. Snapchat slips in Q1 to its slowest user growth rate ever, shares fall 16% Snap had previously tested this change, and also tried creating separate tabs for Chat and chronologically sorted Stories inside the Friends section on the left side of the app. Below you can see the new version of Discover, which shows preview tiles of friends’ Stories up top, sorted by who you interact with most. It’s reminiscent of Instagram Stories, which also uses a horizontal scrolling row of Stories. I think this design is still a mess. It takes Snapchat’s pioneering Stories product and buries it amongst all the professional content inside Discover. Essentially, Snapchat has taken its redesign philosophy too far. Originally it pulled brands and social media stars out of the Stories list and put them in Discover because it didn’t want your friends’ Stories to have to compete with the pros. But now those Stories and the pro content are all crammed into one screen

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