Bluecore Expands Global Footprint with the Acquisition of Betaout

NEW YORK–(BUSINESS WIRE)–Bluecore, the retail technology marketing company that more than 400 retailers rely on to launch highly personalized campaigns at scale, today announced that it has acquired Betaout, a customer intelligence and marketing automation platform for ecommerce companies. Betaout’s technology will complement Bluecore’s growing marketing tech stack, adding Facebook, onsite, mobile push and SMS as channels for real-time customer engagement and hyper-targeted personalization ca

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Bluecore Expands Global Footprint with the Acquisition of Betaout

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