​San Jose Sharks: Fan experience, community, and technology (but don’t call it digital transformation)

Go behind the scenes with the president of an NHL hockey to learn about customer experience and why building community is crucial. He also explains what’s wrong with the term “digital transformation” and how to create genuine fan relationships. Watch the video and listen to the podcast!

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​San Jose Sharks: Fan experience, community, and technology (but don’t call it digital transformation)

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